HSMAI’s Adrian Awards Reception and Gala is the pinnacle event to recognize inspiring best practices in sales and marketing for the hospitality industry. This multifaceted-event celebrates lifetime achievement; award-winning approaches to advertising, public relations, and digital marketing; and the teams that make it all happen. This black-tie networking extravaganza allows key constituents within the hospitality industry to connect with one another. With an anticipated crowd of nearly 1,000, it is a networking and celebratory event unlike any other.
The HSMAI Adrian Awards competition is comprised of multiple categories in three entry divisions: advertising, public relations, and web marketing. Additionally, top achievers will be considered for specialty awards: the TravelClick eMarketer of the Year and American Express Loyalty Marketing award. Winners of the second annual Leader in Sustainable Tourism Award presented in conjunction with National Geographic Traveler will also be unveiled at the Gala. Gold winners will be celebrated at the Adrian Awards Gala Dinner Reception, which is co-sponsored by HSMAI and Expedia Media Solutions, and their work will be showcased on-screen as part of the Gala opening. All winning entries will be showcased in the online winner’s gallery.
Come and celebrate great ideas, inspiring creations and talented people!
Leader in Sustainable Tourism Award, presented in conjunction with National Geographic Travelers
TravelClick eMarketer of the Year
Albert E. Koehl Award for Advertising Eric A. Danziger, President and Chief Executive Officer, Wyndham Hotel Group
Winthrop W. Grice Award for Public Relations Mary Gendron, President, Middleton & Gendron Brand Communications
GALA RESERVATIONS Reserve early as seats and table locations are assigned on a first-come, first-served basis.
BY FEBRUARY 13, 2012 $375per seat I $3,550* per table of 10
AFTER FEBRUARY 13, 2012 $395 per seat I $3,750* per table of 10 *Price reflects 5% discount for table purchase.
Hotel Reservations
The New York Marriott Marquis has a limited number of rooms available at the rate of $239 for guests needing overnight accommodations. For reservations, please call 1-800-266-9432
and reference HSMAI/Adrian Awards or Click Here to reserve online.
HSMAI is proud to celebrate the evening's winners with additional honors being presented by our Benefactors.
Expedia Media Solutions will host this year's Top 25 Extraordinary Minds in Sales & Marketing in a private reception and kick off the evening with the Gold Gallery Dinner Reception featuring the 2011 Gold Adrian Award winners.
Expedia Media is dedicated to building online and offline media partnerships for travel and non-travel brand advertisers and to enable them to leverage the unique media value of Expedia's network of leading travel brands and global points of sale.
American Express Loyalty Award
The American Express Loyalty Award was presented to the loyalty program that demonstrated creativity for the loyalty concept, clarity of outreach and sustainability of the loyalty concept beyond an advertised campaign. The American Express Loyalty Award winner will be selected from the Adrian Award entries in the Loyalty Program categories.
HSMAI and National Geographic Traveler Leader in Sustainable Tourism award
Presented in conjunction with National Geographic Traveler, the Leader in Sustainable Tourism award recognized a person, company, or community for demonstrable leadership and innovation in preserving and communicating an authentic sense of place through a wisely managed tourism program. Nominees were judged by how their efforts preserved the environmental, cultural, and historic integrity of a destination, and how the program demonstrated leadership, innovation and accomplished its goals.
TravelClick eMarketer of the Year
Presented by TravelClick, the leader in hotel ecommerce solutions, this award recognizes the best integrated eMarketing program in the hotel industry. Contenders will be judged on the strength of their web presence and booking performance driven by world-class online marketing, including website design, organic and paid search, and the latest online strategies such as social marketing and mobile booking. The winner of the eMarketer of the Year Award demonstrates superior ability to attract and convert guests through the most effective channel, the web.
The Adrian Award gala is also made possible by the generous support from the following gala partners:
TITLE SPONSORS:
Cendyn
Getty Images
National Geographic Traveler
New York Marriott Marquis
Panzano & Partners
Sequence Events
PATRONS:
Digital Alchemy
USA Today
For information on Adrian Awards and other HSMAI sponsorship opportunies, please contact Tara Miller at 703-506-3274 or tmiller@hsmai.org
Expedia Media Solutions will host this year's Top 25 Extraordinary Minds in Sales & Marketing in a private reception and kick off the evening with the Gold Gallery Dinner Reception featuring the 2011 Gold Adrian Award winners. 
American Express Loyalty Award 
TravelClick eMarketer of the Year 
